
Why Hire a Book Cover Designer?
A professional cover design is a critical book marketing element. Coming up with such a design on your own can be daunting. However, you no longer have to bite the bullet when you can hire a book cover designer.
We have researched the top eight reasons to convince you why you should do it. Let’s take a look at them.
8 Reasons Why You Should Hire a Professional Book Cover Designer
1. Leaves An Unforgettable Impression
The first impression matters. While your readers may not know what is on the inside, the external look of your book becomes essential. It will hint them about the inner content and genre. This is where a professional designer can help you out. They know what it takes to make the design unique.
With their help, your manuscript’s exterior will leave an unforgettable impression on prospects. They will ensure your prospects are urged to dive deeper into your work immediately. Thus, they will make the first impression by choosing the correct elements.
2. Hint the Genre
Meeting the genre expectations for any cover design is essential. Otherwise, it would attract the wrong audience and not make much sales. You might be unaware of the specific elements related to your genre so that you might make the wrong decision.
For instance, you may have written on the romantic theme yet might choose elements that represent horror. This way, you would not attract the right audience. All your efforts will go down the drain.
Instead of taking risks, relying on professional cover design services is best. They usually have many experienced designers on their team who are familiar with genre-specific choices. Upon placing an order, they will connect you with professionals who specialise within your genre. They will select specific colours, typography, and imagery to make your design resonate with your target genre.
3. Conveys the Theme of Your Story
The cover’s resonance with the inner content is essential. The outside should reflect the content present on the inside through colours, fonts, and imagery. A professional designer understands this aspect. They carefully read your work to understand the message.
For instance, for a novel, they would identify key characters, the plot, and twists within the story. They will keep in mind to pick the most relevant yet curiosity-generating imagery. They will ensure that the design conveys emotions and the theme of your story. Thus, the skilled professional will make your cover speak itself about the inner content to your potential readership.
4. Sets Your Book Apart
Approximately 500,000 to 1 million new books come out annually in the literary world. These are huge digits. They indicate the aggressive competition your publication will have to face. Setting your manuscript apart from those 500,000 competitors is tricky. Yet, it is possible with the help of an experienced cover designer.
As they have worked on numerous previously, they possess vast insights. They know what it takes to make the design stand out. They will avoid generic templates and create them out of scratch for you. They will customise the entire design per your manuscript to make your book’s exterior unique and unmatchable.
5. Make Sure Technical Accuracy
Think of how bad it would be if your book’s outer look were unclear on the thumbnail. Your potential readers would not be able to see it correctly. Consequently, they wouldn’t turn into your readers. This scary scenario can become true if your thumbnail is not technically accurate.
The ideal one is effortlessly visible across all mediums, from the printed version to the online thumbnail. It is why you should hire a book cover designer. They are skilled enough to format your design correctly. They will choose dimensions, resolutions, and file formats according to your printing and online distribution goals.
Whether you self-publish or work with a traditional publisher, they can meet all your guidelines efficiently. Hence, you can make your cover design legible across all mediums with their assistance.
6. Saves Your Time and Efforts
Time is precious, even more than money. You can gain lost savings but never get the time once it has passed. Learning the valuable skills to create a good cover design might take ages. You should outsource the process from a client-centric cover designing service to save time and effort. They will invest their time and effort into your project to deliver a design that exceeds your expectations.
Not only that, but they will keep you in the loop and get your opinion at every stage. They will also revise the design until you’re 100% satisfied. On the other hand, you will have more time and energy to invest in other essential things. Thus, you can maximise your productivity through professional assistance.
7. Makes Your Marketing Efforts Effective
The book’s cover is made through its body element and has marketing potential. You can use its capability to market itself efficiently by creating it from a skilled designer. They will design a click-worthy design that will get you maximum sales and deliver a visually captivating product that will gain tremendous eyeballs.
The skilled designer will subtly maintain consistency even when your manuscript is a series of previous publications. Their assistance will also help you establish your author brand. They will accomplish a cohesive look across all your publications to make them instantly recognisable as yours to your readership. This way, prospects will instantly identify your book, even far away.
8. Designer Expertise One Click Away
As mentioned above, gaining expertise to create a professional cover can take time. Yet, they are one click away due to professional book cover design services. They have talented designers in their team.
As they continuously cater to different requirements, they are familiar with design principles and the latest trends. They will choose every element correctly, from colours to typography and composition, ensuring the result is modern and relevant.
· What is the goal of a professional book cover design?
Its goal is to bridge the gap between the inner content and the target audience. A well-made one can communicate genre, hook prospects, and turn them into readers.
· Why is the design of a book essential?
It is crucial for the book’s overall success. It is essential to capture the prospects’ attention and meet the genre’s expectations. It also sparks the audience’s emotions and persuades them to buy the book.
· What is the role of a book cover designer?
They design the cover according to your book’s inner content and genre. They also ensure it aligns with your author’s brand and is visible across all mediums. They use relevant elements to make the end result professional and eye-catching.
Summing It All Up
A strategically designed cover design can meet various goals for the book’s success, from making the first impression positive to building the author’s brand. While your expertise may fall short, a professional designer will help you achieve all your goals efficiently. They will leverage their skill set, time, and energy to deliver an unforgettable design. They will make the design resonate with your manuscript, genre, and previous publications.
With their assistance, you will achieve a technically accurate design that contributes to your marketing efforts. Consequently, you will have more time and energy to dedicate to your other commitments.